[Sca-cooks] On Pomegranate Juice

Ysabeau lady.ysabeau at gmail.com
Mon Mar 5 06:05:45 PST 2007


I think the marketing director hit the main vein when he got his product
featured on an episode of "Queer Eye". It seems to me that right after that
everything had pomegranate in it. They even featured the Pom brand in the
episode on how to make pomegranate spritzers or something like that.

Ysabeau


On 3/4/07, Kathleen Madsen <kmadsen12000 at yahoo.com> wrote:
>
> Pomegranate juice first started hitting the market
> shelves about 2 years ago.  One morning I woke up and
> it was everywhere not just in health food stores.  The
> main commercial brand was "Pom" but was also labeled
> "Pom Wonderful".  Later that same year I was in a
> cheese conference and the new marketing director for
> Redwood Hill Farms was none other than the former
> marketing director for Pom.
>
> The market is still quite strong for pomegranate
> juice, but I'm wondering what's going to come next.
> Which reminds me, I have to buy my tickets this month
> for the Fancy Food show in NY.  It's the NY show is
> the main premier show out of the three that take place
> during the year, it's also the largest.
> http://www.specialtyfood.com/
>
> Eibhlin
>
> >
> > 1) Pomegranate Juice. This must be becoming more
> > available as a
> > "health food". This time I found a bottle in the
> > specialty juice
> > section. R. W. Knudsen. "Just Pomegranate". 100%
> > juice. It was in a
> > 32 oz. jar which is much larger than I've seen
> > previously of this
> > juice. Unfortunately, it wasn't cheap at over $7.
> > But it wasn't a
> > syrup nor have anything in it but pomegranate juice,
> > unlike some of
> > the other pomegranate items we've discussed before.
> >
>
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