[Sca-cooks] Elizabeth Crocker

Johnna Holloway johnna at sitka.engin.umich.edu
Sun Jan 20 08:23:36 PST 2008

There are a couple of books that people might like to know about_ If_
they are interested in Betty Crocker and the changes in the 1950's
in the American domestic scene. These are among the latest in that 
subgenre of food studies.

Manly Meals and Mom's Home Cooking:
Cookbooks and Gender in Modern America
by Neuhaus

Finding Betty Crocker: The Secret Life of America's First Lady of Food
by Susan Marks

Johnna, playing librarian again*

Phil Troy / G. Tacitus Adamantius wrote: As Selene suggests, it may be 
the convenience-food aspects of Betty
> Crocker products, which are almost invariably a sacrifice of quality  
> for the sake of convenience.
> But in actual fact, I don't think it's a matter of disdain for Betty  
> Crocker per se, but of the whole 1950's TV housewife image. One could  
> easily substitute "June Cleaver", "Donna Reed", Sarah Lee, Mrs.  
> Butterworth, or any of a million other names.snipped
> Adamantius

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