[Sca-cooks] Re: gram flour

[Terry Decker]

I kinda like Will Keith, John Harvey's brother, who talked John harvey into 
selling Granose as flakes turning 60 cent a bushel wheat into $12 a bushel 
cereal.  Set up the Sanitas Nut Food Co. to manufacture and distribute 
cornflakes.  Put together the Battle Creek Toasted Corn Flake Co.  Spent 
2/3's of his budget on advertising (ahead of his time).  Bought out his 
brother in a leveraged buyout and then built what would become Kellogg's on 
the debt.

Not as humorous as the health and hygiene brigade, but an amazing business 
case study.

Bear

> And a religious /vegetarian/health food nut in excellent company, 
> alongside other 19th-century... interesting people, including John 
> Salisbury (who appears to have really been onto something), and Dr. John 
> Harvey Kellogg, of Battle Creek, Michigan, the subject of the movie "The 
> Road To Wellville," and whose surviving cookbook, "Science In The Kitchen" 
> is a laff riot of Escoffier-type recipes made with Kellogg's own 
> commercial products, grain extracts, vegetarian meat substitutes such as 
> Protose (gluten dough, apparently), etc.
>
> "Sir, I assure you I have the stools of a 19-year-old boy!"
>
> (Okay, this may not be a literal quote, but it was something like that...)
>
> Adamantius